Hi friends,

When it comes to marketing a listing, everything is on the table.

We network, post, email and advertise, from “coming soon” til the contract is signed.

Last year only emphasized the importance of marketing early and often. Restrictions to showings and open houses, wariness of buyers trudging through a listing, and a hot luxury market all contributed to the growing number of fast-paced sales.

In the last six months, Orange County homes sold for $3+ million averaged just 18 days on the market — a historic low, nearly five times faster than just a year ago. Our latest luxury listing in Newport Coast’s Crystal Cove, 19 South Sur, was under contract in just three days.

While the growing number of pocket listing and coming soon sales rings alarm bells for housing opportunity nationwide, buyers of eight-figure properties are at little risk of being shut out of the market.

A luxury or ultra-luxury home seller’s biggest risk? It’s hiring an agent without the connections or expertise to get maximum exposure from day one, and without the negotiating savvy to capitalize.

If you are looking to maximize your investment buying or selling, please don’t hesitate to reach out with questions. It’s our pleasure to help you and anyone you send our way.

Warmly,
Andy Stavros